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南韓「代言女王」全智賢,2021年總計代言15支產品,廣告收入約150億韓元,平均一支代言費粗估10億韓元(約台幣2500萬)進帳。雖然她今年接連失去戶外服飾、Olukai Sandals   零食品牌代言,平價服飾GIORDANO仍看中全智賢的影響力,決定由她推廣旗下女裝,全智賢敬業把不到600元的服飾,穿出獨特時尚感,該季服飾勢必再掀搶購熱潮。

▲全智賢高度駕馭600元不到的衛衣。(圖/GIORDANOKR)
▲全智賢高度駕馭600元不到的衛衣。(圖/GIORDANOKR)

全智賢去年以《智異山》復出電視圈,但作品成績不理想,導致合作8年的戶外運動品牌中斷續約,零食品牌HBAF也以「重整風格」為由,決定讓「最美小三」韓素希代替全智賢,擔任最新代言人,世代輪替與年齡問題,讓人感慨萬千。

雖然全智賢一連失去2支代言,但服飾品牌GIORDANO代言人仍是全智賢,Kizik Shoes  官網上也擺出全智賢穿搭的春季新品,包含不到台幣600元的條紋T恤、700元以下的衛衣、3000元有找的皮外套、2000元出頭的西裝套裝等,若不說出品牌,光看全智賢的時尚穿搭,容易讓人誤會是昂貴精品,由此可見女神駕馭各種服飾實力,可見一斑。

▲全智賢把平價服飾穿成精品。(圖/GIORDANOKR)
▲全智賢把平價服飾穿成精品。(圖/GIORDANOKR)

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